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Modelling by Oxford Economics, commissioned by UKHospitality, lays bare the devastating impact a holiday tax in England would have on holidaymakers, businesses and the economy.
The modelling by Oxford Economics considered three separate scenarios: a 5% levy on accommodation, a £2 levy per person per night, and a £2 levy per room per night.
All scenarios result in a reduction in GDP, tourism spending, nights spent in accommodation and total jobs.
Impact on the economy and consumers:
- 1
GDP
5% levy: £2.24 billion reduction
£2 levy per person, per night: £1.06 billion reduction
£2 levy per room, per night: £496 million reduction
- 2
Tax increase (gross levy receipts)
5% levy: £1.6 billion
£2 levy per person, per night: £766 million
£2 levy per room, per night: £361 million
- 3
Tax impact to the Treasury
5% levy: £688 million loss
£2 levy per person, per night: £326 million loss
£2 levy per room, per night: £152 million loss
- 4
Direct investment lost
5% levy: £101 million less
£2 levy per person, per night: £48 million less
£2 levy per room, per night: £22 million less
Hospitality and tourism devastated:
- 1
Tourism spend
5% levy: £1.78 billion less
£2 levy per person, per night: £846 million less
£2 levy per room, per night: £395 million less
- 2
Nights spent in accommodation
5% levy: 11.87 million fewer nights
£2 levy per person, per night: 5.85 million fewer nights
£2 levy per room, per night: 2.73 million fewer nights
- 3
Jobs
5% levy: 33,000 jobs lost
£2 levy per person, per night: 16,000 jobs lost
£2 levy per room, per night: 7,000 jobs lost
Stop the holiday tax
Find our how much a holiday tax will add to the cost of your holiday, and write to your MP to oppose the tax.
The wrong tax at the wrong time.
- 1
Increase the cost of living
At a time when the cost of living remains a major concern, this could add at least £100 to the cost of a typical family holiday.
That could be enough to change decisions about whether to holiday in the UK at all.
- 2
Impact competitiveness
The UK is already one of the least tourism price-competitive destinations in the world, ranking 113th globally according to the World Economic Forum.
Our sector faces a 20% VAT rate on accommodation, which is far higher than key European competitors.
Adding a new levy on overnight stays would only increase costs further and risk pricing visitors out of choosing the UK.
- 3
Hit Government tourism targets
The Government has set a target of 50 million international visitors by 2030. A new tax on staying in the UK sits uneasily with that ambition.


